Description
The Construction Media Index is a comprehensive and impartial set of research reports detailing the communication channels available for engaging with the construction sector decision makers. This report presents communication channels used by Architects.
The objectives of the Construction Media Index 2023 are to:
- Provide an impartial report for use by the construction industry
- To understand how the various communication channels influence construction industry decision makers
- Identify the key traditional and digital media used by type of decision maker and age of respondent
- Identify the industry publications which are actually read by type of decision maker
- To provide a comparison between reports on use of social media by the population with trends in the construction industry
- To understand how social media is being used by industry decision makers
- To understand how decision makers source technical product information
- To provide an understanding of how live events and CPD are used
Traditional and digital media readership is reviewed, as well as usage of blogs, vlogs, social networks, devices, apps, product directories and attendance at technical seminars.
In addition to the Competitive Advantage database, RIBA Journal promoted the online surveys. To ensure complete impartiality of the research, we were aware of the possible biasing of results and present two sets of findings for journal readership, one set including RIBA Journal and a further set excluding the RIBA-Journal respondent sample.
The initial costs of conducting the survey were funded through sponsorship from two communications agencies that are committed to the furthering of best practice in the construction industry.
The Construction Media Index is sponsored by:
The Construction Media Index is supported by:
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